MTTM-115 Solved Assignment 2023

Free MTTM-115 Solved Assignment 2023 for January 2023 and July 2023 Session

MTTM (First Year) Assignments Booklet 2023 (January & July Academic Cycles) Applicable for June and December 2023 TEE

MTTM 115: MICE Management

(Tutor Marked Assignment)

Course Code: MTTM 115

Programme: MTTM

Total Marks: 100 

Assignment Code: MTTM115/TMA/2023

Note: This TMA consists of ten questions, out of which you have to attempt any five. The question carries 20 marks each and should be answered in about 500 words. Send your TMA to the Coordinator of your Study Centre.

1. Discuss the characteristics and requirement of a business traveller. How are the requirements different from those of a leisure tourist? 

2. What is Incentive travel and what are its objectives? Discuss the important considerations in managing Incentive travel. 

3. Explain the role and importance of MICE in tourism development. 

4. List the significance of the meeting and convention business in tourism and hospitality industry. Explain the process of planning for a convention. 

5. Discuss the various service quality issues in business tourism. Suggest how these issues can be effectively addressed. 

6. Discuss the various uses of ICT in MICE industry. 

7. Discuss the on-site management and spot- management of convention. 

8. Describe the benefits to companies for participating in Travel Fairs and Travel Marts. Explain any two prominent travel fairs/marts.

9. Explain the process involved in Event Management. 

10. Elaborate the skills and qualities required to be a successful entrepreneur in MICE business. Why is ‘shared leadership’ an important concept in the growth of a company? 

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