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MMPC-6 Assignment 2026-27 for July 2026 and January 2027 Semesters
MMPC-2 Assignment 2026-27 for July 2026 and January 2027 Semesters
MMPC-1 Assignment 2026-27 for July 2026 and January 2027 Semesters
MMPM-9 Assignment 2026 for January 2026 and July 2026 Sessions
MMPM-7 Assignment 2026 for January 2026 and July 2026 Sessions
MMPM-6 Assignment 2026 for January 2026 and July 2026 Sessions
MMPM-4 Assignment 2026 for January 2026 and July 2026 Sessions
Pricing decisions play an important role in delivering customer value. Explain any two pricing methods used by marketers.
Define branding and explain the major factors responsible for creating a strong brand image. Discuss how packaging, promotion, and customer experience contribute to brand loyalty.
Explain the role of digital marketing and social media marketing in building customer engagement and brand awareness. Discuss any two digital marketing tools used by organizations in India with suitable examples.
Discuss the importance of marketing management in contemporary business environment and explain how companies use market segmentation, targeting, and positioning (STP) strategies to gain competitive advantage with suitable examples.
An organisation operating in the manufacturing sector is undergoing digital transformation while simultaneously facing criticism regarding labour practices, environmental sustainability, and ethical governance. Develop a transformative organisational strategy that integrates change management, ethical leadership, and corporate social responsibility. Critically assess the challenges involved in implementing such a strategy in emerging economies like India.
Evaluate how organisational structure, communication systems, and organisational culture collectively influence innovation and organisational sustainability. Create a strategic organisational design for a rapidly growing start-up transitioning into a global enterprise. Explain how your proposed design will address communication barriers, cultural integration, and strategic flexibility.
“Traditional leadership models are becoming inadequate in managing uncertainty, workforce diversity, and technological disruptions.” Critically examine this statement. Construct a contemporary leadership and motivation model for knowledge-driven organisations that integrates emotional intelligence, participative decision making, and employee empowerment.
A multinational organisation is facing declining employee productivity, role ambiguity, and coordination failures across geographically dispersed teams. As a management consultant, develop a comprehensive managerial action plan incorporating planning, organising, staffing, and directing functions to restore organisational effectiveness. Justify your recommendations with suitable management theories and practices.
Critically evaluate the relevance of classical, behavioural, systems, and contingency approaches to management in contemporary digital organisations. Design an integrated managerial framework suitable for managing hybrid and AI-enabled workplaces in the 21st century.
An organisation is facing increasing employee grievances, declining trust in management, union conflicts, and disciplinary issues during a major organisational restructuring process. As the Chief Human Resource Officer (CHRO), create a comprehensive industrial relations and employee governance strategy that balances organisational efficiency with employee rights and participation. Critically assess the challenges of implementing such a strategy in emerging economies like India.
“Compensation alone is insufficient to motivate and retain employees in the modern workplace.” Evaluate this statement in the context of changing employee expectations and workforce diversity. Design a holistic reward and employee empowerment strategy for a global organisation that seeks to improve productivity, inclusion, and psychological ownership among employees.
Critically analyse the limitations of traditional performance appraisal systems in contemporary organisations. Develop an integrated performance management architecture that combines performance appraisal, career development, training, and continuous learning for knowledge-based organisations. Explain how your proposed system can enhance employee engagement, innovation, and organisational competitiveness.
A rapidly expanding multinational company is experiencing talent shortages, high employee turnover, and skill mismatches across its operations. As an HR strategist, formulate a comprehensive human resource planning and talent acquisition model that integrates job analysis, recruitment, selection, and employee socialisation processes. Critically justify how your model will ensure long-term organisational sustainability and workforce adaptability.
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