Free BCOE-141 Solved Assignment English Medium 2022-23
B.C.O.E-141
PRINCIPLES OF MARKETING
Attempt all the questions.
Note: Attempt all the questions.
Section – A
1) How is the distinction between buyer and user meaningful to a marketer?
2) Briefly explain the factors that affect the basic price of product or service?
3) Discuss the basic purpose of changing the package?
4) What are the functions of channels of distribution. Explain them.
5) How is a retailer different from a wholesaler?
Section – B
6) List out the tools used in trade promotion.
7) What are the factors that determine the choice of media?
8) What do you mean by services? Discuss its characteristics.
9) Define rural marketing and challenges faced by rural marketers.
10) What is Green Marketing? Discuss its importance.
Section – C
Q.11 Write short notes on the following:
(a) Digital Marketing
(b) Merchant Agents
Q.12 Distinguish between the following:
(a) Selective distribution and exclusive distribution.
(b) Departmental store and Multiple shop.
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